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Day 4 web promoters advent Calendar

The website promoters’ Advent Calendar – Day 4 – What do customers buy?

Yesterday’s task was quite straight forward and was a compilation of your services or products. Today’s task is a little more complex – What do customers buy? This is not as straight forward as you may think. Yes, they are buying the service or the product you are offering, but we need to dig deeper …

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Customer service and Websites

Customer service and Websites Customer service is defined as: ‘The provision of service to customers before, during and after a purchase’. Unfortunately, when it comes to websites the only customer service that can be identified is after a purchase is made.  Returns and complaints information is dealt with in the terms and conditions with no thought …

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