User Experience

Day 2

The Website Promoters Advent Calendar – Day 2

With the list of customer groups, you penned in yesterday’s task look through them and select the most profitable user group or the one that is the most important to you. Just one for today. Understanding your customers with customer personas A customer persona is a document that contains anonymised information about the customers you …

The Website Promoters Advent Calendar – Day 2 Read More »

Website planning 2017

Why you just can’t do what the big brands do!

Why you just can’t do what the big brands do! Clients and businesses, I work with, in the planning or troubleshooting stages of their web development often say to me that they want their website to look like John Lewis or M&S or Amazon or some other well-known or dominant brand whether it is in …

Why you just can’t do what the big brands do! Read More »

Clear day - clean website

Is your Website Working for your Business?

Your company’s business website does many jobs.  It is your company’s advertisement, brochure, receptionist and sales representative.  Most buyers no longer bother to save printed literature, instead making an assumption that they will be able to find the same information – and more – on your website. Customers use the internet in a demand-driven way, …

Is your Website Working for your Business? Read More »


Warning: Use of undefined constant essb_rs_mailform_code - assumed 'essb_rs_mailform_code' (this will throw an Error in a future version of PHP) in /home/customer/www/pelatisonline.co.uk/public_html/wp-content/plugins/easy-social-share-buttons4/lib/core/resource-snippets/essb_rs_code_mailform.php on line 56

Send this to friend