Digital Customer Experience News
News commentary and articles relating to Digital Customer Experience and digital business from Pelatis Online.
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- Networking for Business
- Selling
- selling online
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Cowboy Web Builders?
Removing the Roadblocks in the Customer Experience journey.
Website Findability – Search Engine Optimisation Training
Digital Presence
- Selling ·
Selling Refrigerators to Eskimos.
How well do you know your Customers?
Cowboy Web Builders?
Website planning and Cowboy web builders? By Nigel T Packer What do you think of your web builder? Over the last few years we have quietly,
Removing the Roadblocks in the Customer Experience journey.
Road rage is a common feature on todays roads and motorways. The frustration of motorists wanting to get to their destination faced with roadblocks, distractions
Website Findability – Search Engine Optimisation Training
No matter how good your website is, if it cannot be found by customers then it will not get sales. The Internet High Street Just
Digital Presence
Digital Presence So you meet someone at a networking event. They take your business card and maybe some other marketing materials. If they are in
Selling Refrigerators to Eskimos.
We have all heard the expression, and there are other metaphors out there, “So good, they could sell refrigerators to Eskimos”. If we were all
How well do you know your Customers?
In a way I am lucky, lucky enough to have lived in two ages. The age of the internet and the age before the internet
Where do you find your “White Space” to think about your business?
John Edwards was Managing Director at a small packaging company I joined in 1990 as the Production Manager. I threw myself into the business and
The languages services industry in the Balkans
The energy and passion displayed at the inaugural Balkans Language Industry Symposium (BLIS) at the Crowne Plaza Hotel Belgrade was palpable. It was this energy
Speaking at International Business Events
Speaking at International Business Events – Two actions for a better audience experience I am off on foreign travel again. In November, I will be
The Future of Search is Voice
Ever since Captain James T Kirk of the Starship Enterprise started speaking to his computer, as if it were a human, back in the original
Councils, Campsites and Website Customer Service
I often look at websites for campsites. Campervanning is my new enthusiasm and experience tells me that doing the research and being informed before booking
Converting readers into customers
Converting readers into customers Information scent and the path to task completion. Maybe you’re thinking of writing articles and blogging as a method of attracting
Website planning 2017 – What is the Best Way?
When it comes to website planning and design what is the best way to approach the project? Our answer to this question is always some
Love your Website in 2017
Love your website in 2017 In the run-up to Christmas many of us have been shopping for gifts for the family, customers and business associates,
So much to do… So little time – How Civic Duty can spoil a plan
The best laid plans of men and mice. At the beginning of December I started an advent calendar for those who wish to promote their
The website promoters’ Advent Calendar – Day 5 – Customer scenarios
Customer scenarios. Have you ever wondered what the customer is doing at the time they are looking for your product or service – the customer
The website promoters’ Advent Calendar – Day 4 – What do customers buy?
Yesterday’s task was quite straight forward and was a compilation of your services or products. Today’s task is a little more complex – What do
The website promoters’ Advent Calendar – Day 3 – What do you sell?
Having completed the one customer persona from yesterday’s task build your library of personas and add extra insights and information to them as you find
