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Website planning and Cowboy web builders? By Nigel T Packer What do you think of your web builder? Over the last few years we have quietly, but at every opportunity, been asking this question to business owners, marketing directors and executives responsible for their company website. Whether for website business planning, commissioning, or maintaining their online presence. We …
Road rage is a common feature on todays roads and motorways. The frustration of motorists wanting to get to their destination faced with roadblocks, distractions and misdirection. Have you ever considered this is the experience of your customers when they are setting off on their purchasing journey to your website? Do they encounter detours and …
Removing the Roadblocks in the Customer Experience journey. Read More »
No matter how good your website is, if it cannot be found by customers then it will not get sales. The Internet High Street Just like any city or town shopping centre, the internet is a vast high street of shops and news agents vying for customers and the contents of their wallets. Publishing your …
Website Findability – Search Engine Optimisation Training Read More »
Digital Presence So you meet someone at a networking event. They take your business card and maybe some other marketing materials. If they are in any way interested, what do you think is the very next thing they will do? It is really likely that they will look you up online. Sometimes in front of …
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